A bar in Southern California has adopted a flexible pricing process for its tequila, making an average Saturday night out more like a day on the trading floor. This policy of dynamic pricing — commonly seen for commodities such as sports events, airline tickets, and Uber rides — accommodates a fluctuating demand for certain tequilas.

This Bar Is Like a Stock Market for Booze - Eater

Bars are able to use this technology to link drink prices so one drink will decrease in price when another increases. At The Blind Burro, the tequilas and prices are displayed on TV screens on the walls, and customers can watch the prices jump from hour to hour.

This dynamic pricing technology is currently used in more than 20 establishments across the country.

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Houston Las Vegas Los Angeles Miami Montreal Nashville New Orleans New York. Philadelphia Portland, OR San Diego San Francisco Seattle Twin Cities Washington DC. San Diego News Booze News. This Bar Is Like a Stock Market for Booze New, 1 comment. The Blind Burro A bar in Southern California has adopted a flexible pricing process for its tequila, making an average Saturday night out more like a day on the trading floor.

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